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When McD gets you,
get a McD.
CCO: Rafael Urenha
ECDs: Carlos Schleder, Phil Daijó
CDs: Guzera, Rodrigo Porto
CW: Victor Capato, Pilas
AD: Fernanda Peka, Patty Vasconcelos, Elder Caldeira
Agency: GALERIA.ag
Awarded with "Best National Campaign"
in Globo's Profissionais do Ano 2023
You know that time when you're driving and you see that giant golden M arising out of nowhere?
Yep. McD just got you. And when that happens,
you must get a McD.
In Brazil, we put out this campaign along with the most well-known famous anthem to represent those seconds when you know inside yourself that you'll not resist grabbing a McD asap.
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